SetSail

Founding Team
Bert Lui
CPO and co-founder
Majed Itani
CTO and co-founder
Partnered year

SetSail combines machine learning with behavioral economics to help companies improve the performance of their sales teams. The product is a data-driven sales compensation system that delivers real-time incentives based on objectively measurable deal progress. The SetSail team pioneered this approach at Google, with stunning results, before setting out to commercialize it for the broader market.

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